Features & Details
100% Real Traffic
Rise doesn’t utilize or associate with any software or practices that inflate engagement, fake activity, use click farms, or any other disingenuous methods. We won’t be giving away any iPhones or cash to get you visitors.
All campaigns utilize premium digital Ads delivered from your account in tandem with ads from Rise.
How do they fit into Rise’s other Spotify Campaigns?
Think of the Active Listener Campaign as a premium add-on to our Exposure and Conversion campaigns. In tandem – they are extremely powerful and drive large quantities of highly engaged listeners to your music. We see the best results when Exposure, Conversion, and Active Listener campaigns run simultaneously to promote a single/album.
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Build A Loyal Audience
Rise’s Active Listener Campaigns convert social media traffic into high-intent listeners on Spotify using a creator’s own content. Connecting you to listeners who stream your music 2x more, add your music to their personal playlists, save, follow, and ultimately impact the algorithm all while using your own branded content. The content you use will also see an increase in engagements. High intent behaviors like the ones listed above increase your chances of algorithmic play on Radio, Release Radar, and even Discover Weekly. Active listeners also support artists beyond streaming. They’ll show up to your live shows, buy merch, and act as your street team by sharing your music with friends.
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What is an active listener?
Spotify defines Active Listeners as: "Those who intentionally stream an artist's music within the last 28 days from active sources.” Active sources include: artist profile, album or release pages, the listener's own playlists, library, or queue.
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Why do they matter?
Active Listeners are small but mighty. An active audience can be a small fraction of your total audience, but make up the majority of streams. They’re also more likely to follow your socials, buy merch, and see your live show! FACT: Active Listeners make up only 33% of total audiences, but account for 60% of streams and 80% of merch sales on Spotify. This means Active Listeners stream 2x more than passive audiences.
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High-Intent Actions
Active Listeners contribute to important metrics like multiple streams per listener, song saves, adds to personal playlists, and follows, which give positive signals to Spotify’s Algorithm.
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Long-Term Benefits
Active Listeners from a catalog often return to that music via their own playlists. This behavior can lead to increased play on Radio, Autoplay, and Discover Weekly.