Blog

How Should You Promote Your Music in 2025? Over the holidays we had the chance to connect with a number of artists and know that many of you were waiting for the New Year to start prompting new music. It’s true that one key component to a successful release strategy is timing. But there’s more

What’s the difference between Rise and Groover? Groover and other similar playlist-pitching services offer artists a “DIY” tool to pitch music to other Listener Playlists. For artists with limited budgets and financial resources, these Playlist Pitching Services aren’t able to guarantee results placements on these placements, but can deliver helpful feedback from playlist curators.  Rise

Instagram has unveiled a powerful new feature allowing users to add songs from Reels or posts directly to their Spotify library with just one tap. This exciting update is big news for both artists and music enthusiasts. Following Instagram’s recent “Add a Song to Your Profile” feature, this integration takes music discovery and sharing to

Spotify Active Listener Campaigns are here, and artists are already seeing fantastic results. One early adopter saw their campaign result in 50,000 authentic streams over the course of their campaign. Below we show in detail this case study, including budget, and a step-by-step outline of how it works. CASE STUDY 1: This artist’s debut song

This past year we’ve been working hard to bridge the gap between your music and active listeners on Spotify. And we think our Active Listener Campaigns will do just that. We’ve been hard at work fine-tuning our targeting methods to deliver your music to your next biggest fans. Who are Active Listeners?  Spotify defines Active

Do you hear that? That’s the sound of digital elves setting up the workshop for Spotify Wrapped season — the shareiest time of year. This global event is a key opportunity for artists to engage with fans, increase streams, and grow their profile. Here’s how to make the most of Spotify Wrapped 2024: Record a