Blog

Rise vs. Groover: What’s the difference between the two marketing platforms?

What’s the difference between Rise and Groover? Groover and other similar playlist-pitching services offer artists a “DIY” tool to pitch music to other Listener Playlists. For artists with limited budgets and financial resources, these Playlist Pitching Services aren’t able to guarantee results placements on these placements, but can deliver helpful feedback from playlist curators.  Rise …

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Instagram’s New “Add to Spotify” Feature: A Game-Changer for Artists and Music Fans

Instagram has unveiled a powerful new feature allowing users to add songs from Reels or posts directly to their Spotify library with just one tap. This exciting update is big news for both artists and music enthusiasts. Following Instagram’s recent “Add a Song to Your Profile” feature, this integration takes music discovery and sharing to …

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Case Study: Artist Sees 50K Surge In Real Streams on Spotify After Marketing Music With Rise Active Listener Campaign

Spotify Active Listener Campaigns are here, and artists are already seeing fantastic results. One early adopter saw their campaign result in 50,000 authentic streams over the course of their campaign. Below we show in detail this case study, including budget, and a step-by-step outline of how it works. CASE STUDY 1: This artist’s debut song …

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New Spotify Growth Tool – Active Listeners Campaigns

This past year we’ve been working hard to bridge the gap between your music and active listeners on Spotify. And we think our Active Listener Campaigns will do just that. We’ve been hard at work fine-tuning our targeting methods to deliver your music to your next biggest fans. Who are Active Listeners?  Spotify defines Active …

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Spotify Wrapped for Artists 2024: Ultimate Guide to Engaging Fans and Boosting Streams

Do you hear that? That’s the sound of digital elves setting up the workshop for Spotify Wrapped season — the shareiest time of year. This global event is a key opportunity for artists to engage with fans, increase streams, and grow their profile. Here’s how to make the most of Spotify Wrapped 2024: Record a …

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Symphonic Distribution: How Rise+ Can Help You Elevate Your Music Career

This blog post originally appeared on Symphonic’s Blog on Oct. 18, 2024, and was written by Randi Zimmerman. Navigating this complex industry is hard enough as it is for independent artists, but Rise+ was designed to support you through every step of your career. With a focus on flexibility and artist empowerment, this platform helps …

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Rise, AIM & A2IM Teamed Up To Host Reeperbahn Festival Mixer

In September Rise partnered with our friends at the American Association of Independent Music (A2IM) and the Association of Independent Music (AIM) to sponsor the 2024 B2Beergarden mixer. The mixer brought independent music industry professionals  from the U.S. and the U.K. together at the Reeperbahn Festival. And to help accomplish this A2IM and AIM reached …

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How Do I Understand My Spotify Exposure Campaign Results?

Are you running, or have recently run a Spotify Exposure Campaign with Rise, and want to better understand the results and how it’s positively impacting your music on Spotify?  We also encourage you to read our detailed explainer of how Rise Exposure campaigns work: https://rise.la/guides/detailed-guide-to-spotify-exposure-campaigns/ But let’s start with what a Spotify Exposure campaign delivers:  …

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UPDATED: Spotify’s Fans Also Like Section Has Changed

Updated Sept. 2024 A few artists have asked us about Spotify’s “Fans Also Like” section. After reviewing thousands of campaigns, here’s what we’ve found: This section is for discovery, not a measure of success or algorithm impact. It doesn’t affect playlisting or radio. It often benefits artists by placing them on larger artists’ pages. Even …

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