AI Music Won’t Kill Your Streams. Here’s the Data (2026) If you’ve been paying attention to the conversation around AI and music lately, you’ve probably heard the panic. AI is flooding Spotify. Bots are taking over playlists. Your streams are about to get buried under a mountain of machine-generated noise. As an artist […]
AI Music Won’t Kill Your Streams. Here’s the Data Read More »
When independent artist Shadow Animal prepared to release their newest single, ‘Dreams We Build’, they knew they needed more than just a standard release strategy. Their team partnered with Rise to execute a Song Launch Package specifically designed to drive Spotify follows, saves, engagement, and playlist placements. Here is how Shadow Animal utilized Rise’s holistic
Minimum Spend Song Launch lands Radio, Playlisting, 250+ Follows & Saves Read More »
How do Playlist Growth Campaigns Work? Using an Instagram Reel, Rise will drive targeted and engaged audiences to your playlist on Spotify. By starting out on Instagram, we’re able to hook users with a video that promotes the music and demonstrates the vibe of the playlist. This helps bring in pre-screened users who are more
Best Practices / FAQ – Playlist Growth Read More »
How do Active Listener campaigns work? Using an Instagram Reel, Rise will drive targeted and engaged audiences to your song on Spotify. This campaign is designed to grow the active audience, consisting of the most-engaged users in an audience. These listeners stream songs multiple times, add to their playlists, and share with friends. By growing
Best Practices / FAQ – Active Listener Read More »
Country Artist Alayna recently ran a Song Launch Campaign, and earned 520 New Spotify Followers, Song Saves, and opt-ins for future pre-saves. The campaign earned 2,116 Engagements, as she was placed on nine curated playlists, and Landed on Radio, Discover Weekly, Mixes, Smart Shuffle, Release Radar. If you’re looking for a one-size fits most Spotify Campaign, our
Spotify is best known as the world’s biggest streaming service, a place to discover new artists, curate playlists and keep the party going. With the launch of its new direct message (DM) feature, Spotify is aiming to evolve from a streaming platform into a social community, potentially creating a more interconnected and engaging experience for
Image courtesy Spotify for Artists. Spotify recently shared an article on Super Listeners, confirming what our years of running authentic marketing campaigns has taught us: sustainable success isn’t just about streams, it’s about building a loyal, engaged audience. These “super listeners” make up a small part of your audience (sometimes just 2%) but drive a
Spotify’s New Focus on Active Listeners – Why It Matters & How Rise Can Help Read More »
Rise is incredibly excited and proud to share that Henry Cutting, our Head of Business Development, was named one of A2IM (American Association of Independent Music)’z Rising 20 in 2025. As part of A2IM’s 20th anniversary, they launched their inaugural Rising 20: Indie Music Leaders list as a way to recognizing emerging industry talent making
Rise’s Henry Cutting Named A2IM Rising 20 Read More »
Consistency is key – whether you’re marketing music or any other product – active promotion is the unlock to long term success. Why do Subscriptions work? The most successful artists market their music (and catalog) even off-release cycles. By attracting new listeners and fans consistently over time, the impact will be magnitudes greater on release
Subscription Campaigns – Discounted, Forever Read More »
Achieving consistent growth on Spotify and social media requires a strategic, multi-faceted approach. This guide details Rise’s official campaign recommendations for artists serious about building their careers. We’ll cover essential strategies for every goal, including Conversion campaigns to secure pre-saves, Exposure campaigns for playlist pitching, and Social Growth campaigns to expand your fan base on Instagram. Learn
Strategy & Best Practices – The Rise Team’s Personal Recommendations Read More »
